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We have recently enhanced our bespoke digital & social media services for businesses in the life sciences industry. Our new Three-Step Model will enable clients to successfully engage in the social networks, grow a community and interact with a target audience.

‘The evolution of the Internet towards the social web has led many services providers in the life science industry to create and manage a presence on the social networks’, says Alistair Bradbrook, Director at Quadratek Connect. ‘Let’s look at clinical research, for example: on LinkedIn alone, more than 1.3 Million registered users and more than 13,000 organisations are involved in a clinical business in some way. Hundreds of commercial pages on Facebook deal with clinical research and a large number of tweets inform about clinical and pharmaceutical topics regularly on Twitter. However, leveraging the opportunities of social media by genuinely supporting the sales & marketing activities of a business involved in clinical research requires planning and time – valuable resources which we are able to provide.’

The new Three-Step Model by Quadratek Connect incorporates an incremental approach to integrating social media into the overall marketing strategy of a business – from conducting a digital audit and media plan to creating a presence on the social networks to running promotional campaigns for products, services or events. This approach enables companies to constantly grow a strong base of followers and to create awareness for their expertise in the life sciences arena.

Learn more about our process and our approach to creating and maintaining a successful presence on the social networks.